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Built for Devs Offerings
Gaining the attention of developers is tricky! Which is why we focus on building strong relationships with developers. Our developer network is 5,500 strong and growing every day. We spend time with developers so we know how to best drive impact and results for technical founders and companies looking to drive developer user growth and adoption.Early-stage startups should consider the Growth Sprint, Coaching, and Community.Established companies should consider our Enterprise offering.
Developer Growth Sprint
Our developer growth sprint is tailored for early-stage developer tools or SaaS products. We spend up to two weeks on discovery, where we research your competitors and the wider developer ecosystem to understand unmet developer needs, market gaps, and growth opportunities.After you've received your developer ecosystem report, outlining our findings and your biggest market opportunities, we facilitate a four-hour strategic workshop where we build your growth plan including your content and engagement strategy.You'll walk away with deep insights into where you fit in the developer ecosystem, who your target audience is, their pain points and needs, and an actionable plan to drive growth over the next 90 days.Investment of $3,900 per sprint
If you're not ready for a growth sprint, book a power hour.
We can get a lot done in a focused hour.
Sprint Add-On's
These services are only available to active growth sprint clients.
Ongoing Navigation
Ongoing navigation is our main offering for clients who've completed the growth sprint as it supports technical founders in maintaining momentum and iterating their growth approach based on learnings. It includes bi-weekly iteration sessions, async support, content and distribution strategy, ecosystem trends and shifts, and a quarterly refresh of your ecosystem report.Investment of $2,300 per month, billed quarterly.
Developer Feedback Interviews
We'll help you gain the insights you need to make strategic decisions. Our team will create an interview plan, get interview sessions booked in your calendar with your target developers, and provide a findings and recommendations report.Investment starts at $1,500 per interview series.
Warm Introductions to Your Developers
We’ll introduce you and your product via email or channel-message to developers within your target audience.Investment starts at $1,625 for 25 introductions.
Sponsor Developer-Curated Channels
Sponsoring and engaging in developer curated channels is a lucrative way to gain the attention of your target developers. We help you spend your marketing budget by spreading it across various developer channels within your target audience. Channels include, but are not limited to; newsletters, podcasts, livestreams, meetups, events or conferences, courses, communities, blogs, OSS projects, etc.Only investment is your budget if done during growth workshop.
Hire a Developer Advocate
If you're looking for support executing your 90-day growth plan, our team can help you recruit, interview, and hire a developer advocate. We have a rolodex full of qualified candidates that are already well-connected with your target developers. We can support you in onboarding a temporary contractor, or a full-time employee.Investment of 5% placement fee of contract value or full-time salary.
Launch Week Campaign
Our team partners with Flo Merian, who founded Launch Week. Launch Week is a growth opportunity to launch features throughout the entire week putting a major focus on promotion and developer engagement to drive an amplified impact. With our understanding of your business and opportunity, we can partner to make your launch week a great success!
Growth Coaching
Often times the hardest part about driving early developer growth is just getting the right insights and momentum going. Early developer growth is hard, and most technical founders have minimal exposure to marketing techniques, so it can make the task seem daunting. We can ease that feeling with our coaching sessions!
Power Hour
- Targeted problem-solving when you need it most.
- 60-minute strategic coaching session
- Focused on your most pressing challenge
- Action plan & recording delivered within 24 hoursIdeal for: Quick wins and unblocking specific issues
$490 for a Power Hour • $2,300 per month for Ongoing Navigation plan
Enterprise
With our extensive enterprise experience, we would be remiss not to work with enterprise developer tools.We offer a specialized program that helps enterprises and established startups ensure their developer tools are truly self-serve. We focus on experience and developer adoption while helping you build an environment and ecosystem where developers can thrive.This offering is tailored towards companies who have added a developer tool or API to scale or level-up their current B2B offering.Alternatively, we also offer a two-day virtual or in-person workshop that levels-up your current developer relations team and program.
If you're looking for enterprise growth services, you should check out Hoopy, Freeman + Forrest, or Catchy, or alternatively Draft.dev for content production.
Community
Because we focus so heavily on building meaningful relationships with developers, we have a Community Hub filled with content, events, and developers. Our platform can host multi-track conferences and events both in-person and virtually. Our team also personally spends a great deal of time in developer communities.
Hub Sponsorship
You will be featured in the tools section, have a channel for dev discussion around your solution and product, one co-created content piece per month that benefits the hub and your product, and one virtual developer event that we organize and market, but you host. We invest heavily in our community and these sponsorships help us invest more. The more we invest, the more you win.Investment of $4k per month, billed quarterlyMinimum 3-month commitment
Virtual Developer Event
We curate technical events that attract developers and ensure they know that your product or tool exists! We'll handle everything including lining up credible speakers and inviting your target developers.Investment starting at $2k
In-Person Developer Event
We work closely with our partner, Wonderland Curious, to plan and deliver in-person developer events. Book a consult if interested, as investment drastically varies.
99 Dev Problems Sponsorship
We host a week daily show called 99 Dev Problems where we interview developers from all walks of life on their day-to-day challenges they face and how to overcome them. Our show received over 5k views in the first two weeks alone and has a majority audience of software engineers and other technical roles. We're not quite ready for sponsors just yet, but we will be soon.